Marc & Michaela McCollin reached out to have a logo created for their company, Colour Me Carnival. In our initial conversation, they mentioned they were particular in choosing a designer as they were both Type-C personality—detail-oriented and analytical. Fortunately for them, so are we.

Colour Me Carnival is an adult colouring book for the carnival junkie. Their mission is for patrons to have a similar level of freedom and joy in colouring, as they have in Carnival.

To achieve this, we decided on a fun, colourful, and mature approach to the identity, by showcasing a woman in a colourful costume of gemstones and feathers, with a complimenting whimsical script for an overall fun aesthetic.